Taking an online marketing course can help you improve your current skills or launch a career in marketing management. And now is an excellent time: Marketing managers are expected to grow at a 10% annual rate from 2020 to 2030, according to the Bureau of Labour Statistics. You should take a social media course to help you stand out from the crowd during the hiring process and to feel completely confident in your ability to perform in your social media role.

In this blog post, we’ll look at some of the best online digital marketing courses available right now.

Inkspace Academy

They provide the best online digital marketing courses. They are here to help individuals navigate the ever-changing world of Digital Marketing. Their team understands that many students want to start their careers as soon as possible. Keeping those requirements in mind, they began offering the placement assistance programme to those who successfully completed the module. They  want to ensure that all of our students have a solid understanding of both theory and practise, so that they can confidently face the interviews.

• Get specialised Live Training and scheduled courses.
• End-to-end learning and problem-solving sessions.
• Get a freelancer guide as well as placement help.
• Get experience and prepare for a career in the industry.
• Learn from a variety of courses and crush your learning objectives.

Social Media Certification by HubSpot

HubSpot’s social media certification course is a comprehensive programme that will help you attract customers and partners while also building brand loyalty. Because social media is so important in inbound marketing, this course seamlessly integrates the two concepts.

This is one of the best online digital marketing courses. The course is designed to be flexible enough that you can complete it on your own schedule. It covers essential topics like measuring ROI, expanding reach, creating social media content, and social listening. You can also choose to take specific lessons from the HubSpot Academy course, such as this one on Social Media Advertising.

Fundamentals of Digital Marketing by Google

Google’s digital marketing certification, which has over 300,000 students, includes two social media modules to help you get started with social media marketing. It also provides mobile marketing, SEO, content marketing, and web optimization courses. The courses cover paid and organic search as well as how to create search-engine-optimised web pages. It appears that learning how to optimise pages for search on a popular search engine (for free) is a win-win situation. You will receive a digital certificate upon completion of the course, which you can add to your LinkedIn profile as well as resume.

PPC University by WordStream

WordStream provides the educational resources required to develop a solid understanding of social media advertisements and is also one of the best online digital marketing courses. This includes social media ads on sites like Instagram, Facebook, YouTube, Snapchat, Tik Tok, and LinkedIn. There’s also information on why and how to advertise on social media, as well as best practices for advertising on these platforms. Finally, you’ll learn about social media ad metrics and social shopping, which will allow you to effectively measure your success while also reaching your audience when and where they’re ready to buy.

Social Media Specialisation by Northwestern University

Coursera is an excellent educational resource for those who are new to social media marketing. Northwestern University’s course teaches you the social strategies you’ll need to broaden your reach and increase your followers. It discusses social listening and lead nurturing, which are topics that most other online marketing courses do not cover. This is significant because lead nurturing is frequently associated with email marketing, but it can (and should) be done through social media as well.

Online Advertising & Social Media by the University of Maryland

On edX, you can select classes that interest you and save them for later use. You can take classes on a variety of business topics. This University of Maryland course focuses on online advertising, specifically social media advertising. It also includes data analysis instruction so that you can make informed choices when refining your social strategy over time.

Social Media Marketing Course by Acadium

Acadium is a mentorship and apprenticeship programme; there are several lessons in the social media marketing course that you can take before, after, or even during your apprenticeship. The courses available cover a wide range of social media marketing topics. Such as how to create profiles on your preferred platforms and how to save time as you scale your social media efforts.

Digital Marketing 101 by Boot Camp Institute

Boot Camp Institute’s Digital Marketing 101 is an impactful, video-led training that takes you on a deep dive into the fundamentals of digital marketing and how to use it for social media. This is introductory-level training that can be completed in six hours 

Nike, NASA, GE, and Georgia-Pacific are among Boot Camp’s clients. And the platform provides buyers with unlimited one-year access once purchased. It includes a digital marketing template, ROI data, benchmarking, and a free digital tools course as a bonus.

Fundamentals of Digital Marketing, Social Media, and E-Commerce by The Wharton School

The course at Wharton is regarded as an intermediate dive into the intersection of online marketing courses, social media marketing, and ecommerce. It’s a six-week self-paced course that requires three hours of your time each week. This course is designed for marketing professionals, small business owners, and consumers interested in learning about social media techniques. You’ll learn how to create effective marketing campaigns for your company.

Note: This course is only available in live cohorts. You must wait for enrollment to open.

The Strategy of Content Marketing by University of California, Davis

This online marketing course can help you integrate social media marketing and content marketing into a more comprehensive strategy. This online marketing course from the University of California, Davis. And that will teach you how to develop a content marketing strategy as well as an understanding of the ecosystem that surrounds that strategy. A significant amount of time will also be spent on strategic writing and framing.

The various types of content marketing will be discussed, as well as how they relate to social media marketing. There are five weeks of material, which includes videos, exercises, readings, and quizzes.